- Web 2.0- the second stage of development of the Internet, characterized especially by the change from static web pages to dynamic or user-generated content and the growth of social media.
Facebook - 2003
Youtube 2004
- Wikinomics = Business model of the way the internet has changed economics,buying, marketing and selling products.
- Tapscott and Williams(2006)- Business made in the way in which the internet has changed economics. Its chanegd Economics, Marketing and Selling.However, has led to prise of prosumer e.g. music. Funded by Crowdfunder and Kickstarter.
Prosumer in the music industry- A prosumer is both a consumer and poducer.Make there own music and distibuter. Not professional but ameature
- UCG- User generator content
- Convergence Culture- Culture built on services
- Participatory Culture- People/ Ordinary Induviduals take part in things they can consume.
- Social TV-Where audience members contribute thier thoughts and opinions to others and producers while watching a television program.This is because it is free advertising.
- Secondary screening - Consume the same content on one screen e.g. tv and twitter.
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